After 25 years, it’s time for an upgrade.
My legal market position has been primed for an overhaul for the past few years. Perhaps a more elegant description might be a revival or renaissance.
Finally, that has happened — and now, it’s here.
Legal Market Repositioning and Rebrand
I have repositioned my practice to Legal Market Strategy and Management Consulting, and rebranded as Suttie. — bold with a period because I know who I am.
My focus is on legal market strategy to drive growth. My market remains Global to Solo | BigLaw to NewLaw.
After 25 years of legal marketing and business development consulting, I’m following my own advice — Reignite and niche deeper into what I believe the legal services market values now and will value even more in the future, and where those needs intersect with my strengths and what I love to do most.
My new website is here.
I continue to offer my highest-level, growth-generating services within the areas of market strategy, marketing management, business development and client retention as well as leverage my pre-legal business background in corporate restructuring and turnarounds.
Your thoughts for improvement of my practice will always be warmly welcome since, as you know, I’m not only a consultant in the legal services industry, but also an observer and student.
No one does anything alone. Many of you have been instrumental to my legal services career and form part of the impetus for my market repositioning.
Please accept my warmest thanks. Your support and friendship means more to me than you know.
Heather Suttie is an internationally recognized legal market strategy and management consultant to leaders of premier law firms and legal service providers worldwide.
For 25 years, she has accelerated performance within law firms and legal service businesses — Global to Solo | BigLaw to NewLaw — by providing consultative direction on legal business strategy, market strategy, management strategy, and client strategy. The result is a distinctive one-of-one legal market position and sustained competitive advantage culminating in greater market share, revenue and profits.