LegalTrek just released its first eBook, Between Mediocrity and Success: A Lawyer’s Guide.
This eBook discusses the best ways to grow a legal practice by being more profitable, agile, efficient, technologically savvy, and client-oriented. Topics include, business development, project management, pricing, marketing, client relationships, competitive differentiation, and more.
The publisher has gathered a wide range of articles from some of the most forward-thinking and influential legal and marketing thought leaders.
I’m pleased to be among them.
I hope you find this collected advice thought-provoking and invite you to contact the publisher to request a copy.
Heather Suttie is widely acknowledged as one of the world’s leading authorities on legal market strategy and management of legal services firms.
For 25 years, she has advised leaders of premier law firms and legal service providers worldwide — Global to Solo | BigLaw to NewLaw — on innovative strategies pertaining to business, markets, management, and clients.
The result is accelerated performance achieved through a distinctive one of one legal market position and sustained competitive advantage leading to greater market share, revenue, and profits.
The effect is accomplishment of the prime objective — To Win.