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Legal Market Strategy and Management Consulting



 Years of legal market expertise


The only independent management consultant who is a global authority on legal market strategy


Global legal service providers advised


National law firms advised


Regional law firms advised


Boutique law firms advised


Legal service providers advised


Legal service startups advised


Soloists advised

Services Overview

I empower audacious law firms and legal service providers — Global to Solo | BigLaw to NewLaw — to achieve greater success in strategic markets that drive exponential growth, and dramatically increase revenue and profits. Here’s how:

Business Strategy

Business Strategy is the master plan: guiding principles of a law firm or legal service provider. It includes Strategy Development, Mergers and Acquisitions, Restructuring and Turnarounds, and Succession Plans.

Management Strategy

Management Strategy addresses organizational challenges and focuses on Interim Management, Independent Director, Reputation Management, and Change Management.

Keynote Presentations

Keynote presentations illuminate Business Strategy, Market Strategy, Management Strategy, and Client Strategy — bringing them to life, and customized for purpose, precision and outcomes. 

Market Strategy

Market Strategy transforms business growth objectives into action. Both strategic and tactical, it pertains to Market Positioning, Industry Alignment, Brand Development, Marketing Plans, and Business Development.

Client Strategy

Client strategy is based on nurturing deep, trusted and steadfast relationships. Built on the bedrock of client care, client loyalty becomes embedded through Client Retention, Client Interviews, and Client Teams.

Global to Solo | BigLaw to NewLaw


What They Say

There are not many people that law firm leaders can drop inside a firm, and let them hit the ground running because they understand the business and practice of law. There are not many people who really understand and respect the personalities and nuances that make law firms so unique. Heather Suttie does — with remarkable ease and experience.

Laurie Hause, Chief Information Officer and Director of Marketing, McKenzie Lake Lawyers LLP; Former Director of Technology and Marketing, Siskinds LLP
Arkin Furrow Estate Law LLP Baldwin Law Barteaux Labour & Employment Lawyers Bennett Jones LLP Bentham IMF Bereskin & Parr LLP Blake, Cassels & Graydon LLP Chitiz Pathak LLP David Ibbetson Coaching Donahue LLP Edson Legal EY LLP Fortis Muyal LLP Gowling WLG Integral IP Jacqueline Mills Family Law Jill Gunn Law Legal Adjacency Loopstra Nixon LLP McCarthy Tétrault LLP McKenzie Lake Lawyers LLP McMillan LLP Minden Gross LLP Miskin Law Norton Rose Fulbright Ogilvy Renault LLP Omni Bridgeway O’Sullivan Estate Lawyers LLP Paliare Roland Rosenberg Rothstein LLP Pink Larkin Precipice Research Siskinds LLP Stewart McKelvey Stikeman Elliott LLP Whitten & Lublin
Association of Legal Administrators (ALA) Attorney at Work Australiasian Legal Practice Management Association (ALPMA) British Columbia Legal Management Association (BCLMA) Canadian Bar Association (CBA) – National Canadian Bar Association (CBA-BC) – British Columbia Canadian Bar Association (CBA-ON) – Ontario Canadian Lawyer Magazine Canadian Legal Innovation Forum CBA National Magazine CloutLegal Law Society of Ontario (LSO) Law Times Lawtrepreneur Digital Summit Legal Business World Legal Executive Institute Legal Innovation Zone – Toronto Metropolitan University Legal Line Legal Marketing Association LegalTrek LexisNexis – Lexis Practice Advisor Lexpert Magazine Ontario Bar Association (OBA) Professional Services Marketing Group (PSMG) Remaking Law Firms The Globe and Mail The Law Office Management Association (TLOMA) The Law Practice Doctor University of Toronto – Faculty of Law